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Must-Have Features for End-To-End OTT Subscription Management Platform – Part 2
Must-Have Features for End-To-End OTT Subscription Management Platform – Part 2
As we discussed in our previous blog, (add link) OTT video businesses need to provide customers with intuitive and comprehensive tools to manage their accounts over the entire subscription lifecycle. They must give subscribers the control they want or risk customer dissatisfaction, which in turn leads to churn and revenue loss. Besides providing localized and...
Must-have features for end-to-end OTT subscription management platform
Must-have features for end-to-end OTT subscription management platform
In this rapidly changing media landscape, the shift to OTT video subscriptions is driving companies to strategize tailored experiences. Gone are the days of simply sending invoices for transactions. Businesses now need to develop deeper digital customer relationships. It’s no more just about a part of the OTT service but a 360-degree operation solution to...
Leveraging Artificial Intelligence in Subscription Management
Leveraging Artificial Intelligence in Subscription Management
Subscription-based business models have been extremely popular in recent years, revolutionizing the way businesses provide their goods and services. Subscriptions have evolved into a crucial source of revenue for companies in a variety of industries, from streaming platforms to software-as-a-service (SaaS) solutions. Businesses are increasingly relying on the capabilities of artificial intelligence (AI) and advanced...