As we discussed in our previous blog, (add link) OTT video businesses need to provide customers with intuitive and comprehensive tools to manage their accounts over the entire subscription lifecycle. They must give subscribers the control they want or risk customer dissatisfaction, which in turn leads to churn and revenue loss. Besides providing localized and...
In this rapidly changing media landscape, the shift to OTT video subscriptions is driving companies to strategize tailored experiences. Gone are the days of simply sending invoices for transactions. Businesses now need to develop deeper digital customer relationships. It’s no more just about a part of the OTT service but a 360-degree operation solution to...
For any business, acquiring new customers is essential for growth and success. But what happens after you’ve won them over? Many companies overlook the importance of customer retention, focusing instead on constantly acquiring new customers to replace those who inevitably churn. However, the cost of acquiring new customers far outweighs the cost of retaining existing...
Remember when you would buy your sports and leisure magazines from a magazine stand, or sit in front of the television and wait for the latest news? Things were different back then. If you took membership to a gym, you would have to continue going there until your term ended. But today, with subscriptions to platforms like...
Convergence is the future of marketing. Businesses today are actively adopting multi-pronged approaches. And the results are staggering! A comprehensive business perspective helps companies in not just recognizing their strengths but also in expanding their outreach to prospective customers. What is Convergence? Convergence, technological or digital, is the tendency for originally distinct technologies to develop...
The booming convergence in digital technologies has led to the beaming up of a variety of services today. In telecommunications, quadruple play or quad play is a marketing term that unifies the triple play service of broadband Internet access, television, and telephone with wireless service provisions. This cool service quartet is also sometimes referred to as the “Fantastic Four”. In...
2020 was a tough year. Not just for you and me, but the entire world. Covid-19 brought almost all businesses to a standstill. One of the few functional areas during these difficult times was online content. Whether it was to know what’s happening around the world on a daily basis, or to escape the news...
We all are aware of the adage; the Customer is King. But we also know that this Customer is very fickle. As such, there is enormous energy expended to study consumer behaviour to find out what affects consumer’s buying behaviour and be on top of things. It’s a crucial factor in marketing because gaining a...
With the advent of OTT, Pay TV already saw an increase in the number of cord-cutters. The availability of content at will was taking a toll on waiting for fixed slots for shows and movies to air. As traditional Pay TV operators were trying to develop new ways to stay in the game, a bomb...
Covid has not been kind to the world, personally and professionally. People across the world have lost their lives and livelihoods. Innumerable businesses have been shut down. But if there’s one business that has stood the test of times, it’s the subscription business. The first quarter of S&P 500 companies’ sales saw a 1.9% decline, while subscription...
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| Subscription Management | |||
| Customer Registration |  |
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| Parent-Child Relation | |
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| Standing Instructions | |
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| Voucher Redemption | |
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| Adhoc Pricing | |
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| Adhoc Discount | |
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| Disconnection | |
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| Renewal | |
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| Increase Credit Limit | |
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| Subscription Summary | |
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| Add Usage/ Extend Validity | |
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| Customer Termination | |
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| Entity Hierarchy | |
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| Quotations | |
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| Reseller Pricing | |
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| Gift Subscriptions | |
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| Pricing Models | |
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| Contract terms | |
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| Employee Hierarchy | |
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| Billing Management | |||
| New Bill | |
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| Offline Invoicing | |
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| Usage-Based (Metered) Billing | |
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| List of Bills | |
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| GSTR-1 (Advance Payment/ Unbilled Revenue) | |
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| Credit Note | |
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| Debit Note | |
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| Bill Suppress | |
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| Currency Conversion | Manual | Manual | Auto |
| Revised Invoice | |
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| Failed E-invoice | |
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| Invoice Roundoff | |
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| Consolidated Invoicing | |
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| Excess & Partial Payments and Unbilled Charges | |
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| Coupons and Discounts | |
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| Amortization | |
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| Receivables Management | |||
| New/ View Payments | |
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| Pending/ Dishonoured Payments | |
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| Cheque Bounce | |
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| Allocate Credits | |
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| TDS Certificate | |
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| Contract Collections | |
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| Collections Log | |
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| Pay In Slip | |
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| Unidentified Pay In Slip | |
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| Unrecognized Payments | |
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| Batch Payments | |
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| Collection Template | |
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| Wallet Passbook | |
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| Advanced Dunning | |
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| Simplified Dunning | |
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| Reconciliation | |
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| Products and Services | |||
| Basic Service | |
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| Service Group | |
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| Package Group | |
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| Bundle | |
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| Service Relationship | |
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| Usage Limit | |
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| Business Process | |
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| Navigation FLow | |
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| Workflow Rules | |
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| Trial Period | |
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| Pay As You Go Service | |
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| Feature Category | |
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| Product Category | |
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| Usage Plan | |
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| Freemium | |
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| Payments and Checkout | |||
| Payment Pages – iFrame Embedded, Hosted | |
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| Full API Checkout, SURE Checkout | |
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| Tokenization | |
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| Offline Checkout | |
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| Multiple Payment Methods per Customer | |
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| One-Click Payment Method Update via Secure URL | |
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| Custom Domain (White Labelling) | |
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| Payment Gateway Routing | |
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| Transactional Error Monitoring Across Gateways | |
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| Chargeback Automation | |
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| Analytics & Reporting Tool | |||
| SURE Rev Recognition | |
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| A/R Aging | |
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| Account Summary Report | |
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| Deferred Revenue Report | |
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| Abandoned Cart Tracking (API) | |
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| Abandoned Cart Reports – Abandoned & Recovered Carts | |
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| Tax Reports | |
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| Dashboard and Report Builder | |
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| Flexible MRR Calculations | |
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| New/Active/Inactive Subscriptions | |
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| ARPU | |
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| Renewed and Upcoming Renewals | |
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| Customer Care Reports | |
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| Churn Reports | |
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| Notification Management System | |||
| Customized Templates | |
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| SMS | |
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| Sales, Marketing & Service Integrations | |||
| CRM: SURE, SalesForce | |
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| Marketing: SURE Campaign management | |
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| Customer Care: SURE Helpdesk | |
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| Payment Gateway Integrations | |||
| 100+ Payment Gateways Integrated Globally | |
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| Tax Integrations | |||
| Sage Intacct | |
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| Netsuite | |
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| Quickbooks | |
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| Tally | |
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| Xero | |
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| Other Modules | |||
| Partner Management | |
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| Batch Jobs | |
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| Segmentation | |
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| Inventory and Logistics | |
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